Whether it’s on stage or on camera, Thai girl group 4EVE (โฟร์อีฟ) make it known to the world that they are the It-Girls. Following the release of their second all-English track “Like You,” the seven superstars — Mind, Jorin, Taaom, Hannah, Fai, Punch, and Aheye made a fiery debut at 88rising’s annual music and artists festival Head In The Clouds in Los Angeles, California. Their appearance alongside other international artists marks a significant milestone for the global footprint of T-pop.
After their performance, EnVi chatted with the group backstage to discuss the excitement of bringing T-pop to the global stage. Beaming with playful charisma and effortlessly cool energy, the girls were ready to share what their new era looks like as a group and what their fans mean to them.
hot2hot For LA
Having stacked up more than 30 tracks in their catalog, millions of streams, and numerous awards to their name, 4EVE has become a dominant force in Thailand’s music scene. They aren’t even remotely new to commanding a stage, but performing in the U.S. for the first time was something else entirely. Punch, still glowing from the adrenaline of their set, described the moment as “a dream come true,” adding that the energy in the crowd was “so unreal.” For a group that debuted during the isolating days of the pandemic, stepping onto the stage at Head In The Clouds LA felt especially full circle. “I think it’s a big step for us as 4EVE,” she said.
Their presence at the festival wasn’t just about checking off a career box, but was a signal that the Thai wave is here and picking up speed. Following trailblazing solo acts like rapper MILLI, 4EVE became the first Thai group to perform at the festival. Their recent partnership with 88rising, known for propelling Asian acts onto the global stage, marks a natural next step in their expansion beyond Thailand.
Still riding the high of their performance, the members spoke about what it means to bring Thai music to a global audience. Hannah called it an honor, reflecting on how they didn’t have many chances to perform in front of live audiences early on due to COVID. “Now people are starting to support T-pop,” she said, noting that the opportunity to perform in LA was more than a personal milestone for them but also it was a gateway moment. “I think this is a great opportunity to open the gates for international fans to get to know more about T-pop.”
All For For Aye
One thing For Aye, 4EVE’s loyal fandom, knows for sure: this group doesn’t play it safe. Whether delivering the soft, head-bopping charm of “Situationship” or the fierce, unapologetic energy of “Boys Love Girls,” 4EVE continues to push boundaries in both sound and style. With “Like You,” they kicked off their boldest era yet, one defined by confidence, attitude, and global ambition.
“As you can see, ‘Like You’ is a bit sassier,” Fai shared with a smile. “Our new era is all about growing up, we’re more sassy, more energetic.” That evolution reaches a new high with their latest project, GLOW, an all-English EP that signals their clearest step yet toward international reach. “For our EP, we’re using all-English lyrics,” Fai added. “So we hope you’ll be able to understand and enjoy it!”
True to the meaning behind their name, short for “Forever”, 4EVE’s journey has always been about transformation. In just four years, they’ve built a diverse resume that spans OSTs, major Thai cinema credits, musicals, and chart-topping music. But at the heart of their evolution is their bond with For Aye.
“To our longtime fans, thank you for
– Taaom
supporting us since day one”
But 4EVE’s global rise isn’t happening in a vacuum, it is pushed forward by the passion and power of their fanbase. Thanks to their relatability, humor, and hyper-engaged social presence, the group has cultivated a uniquely close bond with their fans. Whether trending on X, showing up in person at live events, or taking on 4EVE’s notoriously difficult TikTok dance challenges, fans have helped carry the group far beyond Thai borders.
That community-first approach is part of what makes T‑Pop stand out globally. In a genre where fan experience is embedded into the culture, 4EVE thrives. Culture is their online currency, and platforms like TikTok have become their personal playground, where high-energy performance clips, behind-the-scenes chaos, and infectious choreography generate not just views but moments of cultural exchange.
Those moments were on full display at HITC LA, where the group brought the crowd to life with fan-favorites like “Booty Bomb” and “Life Boy (พูดไปก็ไลฟ์บอย).” The joy was mutual. “To our longtime fans, thank you for supporting us since day one,” Taaom said sincerely. “You’ve helped bring us here.” For new fans just discovering the group, she added, “Welcome!” Punch, with a grin, chimed in: “Welcome to the craziness!”
Whether it’s in the music, the movement, or the messages, 4EVE’s evolution is powered by the fans who show up for them, and the confidence they bring right back to the stage.
Makes Your Heart Goes Boom
A defining characteristic of 4EVE’s performances is their ability to transform on stage. They are fully immersed; you can see it in how they move, perform, and light up with each track. What goes unnoticed, however, is their determination and meticulous preparation that happens backstage. To ensure a fiery performance, the group routinely engages in a pre-stage ritual with their 4EVE chant, “Makes Your Heart Goes Boom,” which Aheye described as “a little thing [they] say to cheer each other up and get in sync.”
As part of their routine, Punch explained that they usually talk to their close choreographer Kitty K., from D Maniac Studio — who has choreographed for the likes of ATLAS, PROXIE, and MXFRUIT across the T-pop industry. She reminds them, “You’re enough. The stage is your place.” Punch added, “So we remind ourselves to stay calm and do our best.”
To finish off their preparation with a bang, Mind explains that they remind themselves to “Stay calm, keep calm, and just enjoy the stage. To breathe and be present.” Giggling Punch also chimed in that they “pray to Buhdda.”
That mindset fuels their magnetic stage presence and keeps the group centered through the chaos. “Every time we perform, it feels like we’re in our element,” Hannah said. “When the fans are having fun, we’re having fun too. That’s what makes us our happiest.”
Can You Keep A Secret?
Other than heating up the stage with their magnetic presence and captivating audiences during their flawless dance breaks, the group rocked the Head In The Clouds stage with a never seen before performance of their track “Keep A Secret,” the second single from their new all-English EP GLOW.
Noting what fans can look forward to, Jorin excitedly expressed, “Today we performed our new song, “Keep A Secret.” Staying true to Fai’s words on their new era, bringing all the attitude and sassiness. Their high-energy performance of “Keep A Secret” was brought with technical dance moves and a cheeky, teasing energy overall, showing the audience that they are the queens of T-pop. Hoping that their fans enjoy what the group has coming ahead Jorin teasingly added, “We hope you’ll keep the secret with us!”
From the sassy punch of the aforementioned “Like You” to the moodier “Snooze,” GLOW captures where 4EVE is headed: sharper, bolder, and more in sync than ever. And while the EP may be in English, the essence of 4EVE — fun, fearless, and full of personality — remains the same.
T-pop Full Speed Ahead
Catapulted by the influences of the Korean Wave, T-pop rapidly emerges as a global force, exemplifying that it’s the newest spotlight for emerging talent, creativity, and style. Taking a similar arc, T-pop’s unique style of blending its traditional Thai influences with a modern, contemporary twist, offers a fresh take on music while remaining true to its origins.
4EVE’s rise reflects this movement that’s been years in the making. They’ve stayed true to their cultural roots while constantly evolving their sound, mixing hyper-pop with experimental genres, fusing old and new, and carving out a lane that resonates beyond Asia-Pacific borders.
Pioneered by the likes of MILLI, 4EVE, Jeff Satur, and LYKN, from genre-defying music to fashion brand ambassadorships and growing cultural impact, Thailand’s creative influence continues to rise. It goes without saying that the country’s growing media appeal truly makes it a soft power giant. Or as Punch mentioned on stage, it’s “Rerd Sa Man Tan!”
With a final message to fans, Hannah encouraged international audiences to “Come to Thailand! Come and see what T-Pop is all about!” Aheye sing-songed, “It’s T-pop’s time!” And right now, it’s 4EVE’s, too.
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