These Are the Products Behind Heart Evangelista’s Viral Red Lips

Filipina fashion mogul Heart Evangelista has the ability to create viral beauty moments out of thin air. With her immaculate sense of style, she can simply pick a makeup product or haircut, and fashion lovers will follow suit. Recently, Evangelista’s makeup look at the Fendi Spring Summer 2025 show made the rounds online, piquing beauty enthusiasts’ curiosity.
Much to our delight, a few of the products that went on Heart’s glam were revealed via celebrity makeup artist Memay Francisco’s Instagram.
The Viral Beauty Moment
Francisco shared the deets about Heart’s makeup on social media. For years, the MUA’s hands have held the responsibility of creating Evangelista’s standout beauty looks. The latest Milan Fashion Week was no different and the artist curated the best glam throughout the six-day event.
As the Philippines’ fashion doyenne, Evangelista is booked and busy during Fashion Week. From front rows to the streets, she transforms any environment into her personal red carpet. On September 17, the Follow Your Heart star arrived at the Fendi SS25 show with a dark oxblood lip color. The lip shade put Evangelista’s outfit right into fall mode and left people on the internet wondering where to find the same product.

Burgundy Lip Reveal
The next day, Evangelista’s makeup artist revealed the mystery lippie’s identity as the Pat McGrath Labs MatteTrance™ Lipstick in McMenamy 200. Shortly after, the exact lipstick shade was sold out on major retail websites including Sephora Philippines. (Thankfully, the product is still available on Sephora USA and Pat McGrath Labs.)
The Pat McGrath Labs MatteTrance™ Lipstick gave Evangelista’s lips a matte full pigment finish. The unique formulation, featuring oil-infused powders for feather-weight texture and all-day comfort, proved its quality in a social media video. Under high-definition cameras and bright sunlight, Evangelista’s oxblood lip appeared smooth and crack-free. We’re adding this lipstick to our shopping cart as we type this!

A Bright Red Look
While in Milan, Evangelista also attended the Prada Spring Summer 2025 show. For the occasion, her lips matched her outfit’s bright energy — she opted for color-blocking mixing red, purple and gray. As per her makeup artist, Evangelista sported the iconic Dior Rouge Dior Refillable Lipstick in 999.
The product sealed Evangelista’s pout with a universally flattering red hue. Despite its long-wear capabilities, the Rouge Dior Lipstick stands out for its nourishing formula, which features shea butter, red peony, and pomegranate flower extract to hydrate and smooth the lips. While the 999 colorway offers a vibrant red color, there are over seventy shades in the collection — and all of them are equally beautiful!

More Beauty Must-Haves
In addition to the coveted lipsticks, Francisco released the name of another product used on Evangelista’s makeup. The item in question is the Deity Dust Trio Face Palette by the Filipino brand TÉVIANT. Formulated in Italy, the palettes offer lots of colors and glow to the wearer’s complexion.
The Dupes
As a consummate style icon, Heart Evangelista tends to sell out anything she touches. So, team EnVi curated a selection of dupes of the viral Pat McGrath Labs and Dior lipsticks. With our expertise, we selected a handful of products with similar shades and finishes but within a wide range of price points. Get ready for fall with these lip colors inspired by the Phillipines’ ultimate fashionista.






The Pat McGrath Labs and Dior lipsticks will go down in history as some of Heart Evangelista’s best makeup moments. We also have celebrity MUA Memay Francisco to thank for sharing all the deets on social media. If you’re looking for your perfect bold lip moment, take some cues from Evangelista’s beauty handbook.
*All products featured on EnVi are independently selected by our editors. However, we may earn a commission from qualifying purchases.
Want more celebrity beauty news? Check out how Jisoo embraced several beauty trends to attend the Tommy Hilfiger SS25 Show here.