Red, White, & Royal Blue Features The Internet’s Favorite Cult Fragrance

By: Mel Simmons
Thumbnail courtesy of Mal Peterson

Brimming with quirky one-liners and a charming love story, Red, White, & Royal Blue (2023) is proving itself as the 21st-century feel-good romcom the world was waiting for. Centering around the ebbs and flows of an LGBTQIA+ love story, this romantic comedy serves as a love letter to modern-day movie enthusiasts. Thanks to the film’s growing fan base, related content has been flooding all streams of social media, and eagle-eyed fans have come to favor a particular video clip. The butterfly-inducing scene has been going viral for good reason — the ultimate perfume pick.

Fragrance Filled Romance

Between crashing into wedding cakes and a smattering midnight rendezvous, Red, White, & Royal Blue has more than enough heart-fluttering moments to rewatch time after time. The film, which is an adaptation of the book Red, White & Royal Blue: A Novel, follows the love story of Alex Claremont-Diaz (Taylor Zakhar Perez), the son of the president of the United States, and Prince Henry of Britain (Nicholas Galitzine).

Photo courtesy of Prime Video / Jonathan Prime

In the viral video, the duo is propelled into a locker by a security guard after hearing the pops of distant fireworks, mistaken for gunfire. Tumbling on top of each other, they find themselves in close quarters and getting a little too close for comfort. Once Prince Henry perceives Alex’s perfume, he asks, “Santal 33, right?” To which a confused Alex asks back, “Yes, what do you mean?” Making viewers swoon, the Prince follows up with a quip, casually replying, “You have good taste.” 

While the scene marks a turning point in their love story — Alex and Henry get real about their rocky beginning —  the main characters also had viewers reaching for their shopping carts, or at least, googling “Santal 33.” 


now i don’t smell my santal 33 like what i smell before 😭😭😭😭😭😭😭😭😭😭😭😭😭😭 #rwrbmovie #rwrb #rwarb #redwhiteandblue #firstprince #amazingvideo #alexandhenry

♬ original sound – c ★

Androgynous, Sensual, and Royally Addictive

For those unfamiliar with the world of fragrances, Santal 33 is an ultra-popular eau de parfum created by the American brand Le Labo. The woody aromatic fragrance was designed to encapsulate the feeling of freedom under the indigo night skies of the western American plains.

The unisex perfume serves as a shock to the olfactory system with a unique family of notes. Tingling violet and cardamom accords create a head-turning herbal mixture of top notes. Adding a feminine, creamy appeal, the fragrance opens up to the iris and ambrox middle notes. To finish off this androgynous fragrance, the base notes mix cedarwood, leather, and sandalwood. As this artisanal fragrance requires an acquired taste, anyone who is bold enough to try it is likely to become one of its loyal patrons.

Le Labo
Santal 33 Eau De Parfum 50 ml
Le Labo
Santal 33 Eau De Parfum 1.5 ml

Proving Prince Harry’s exceptional taste, this glassy bottle is considered a cult product and has the following to back it up. Blurring the lines of being well-received among connoisseurs and casual fragrance lovers, Santal 33 is the top choice for a bunch of A-listers, including Henry Golding, Hyuna, Eric Nam, Alexa Chung, Joe Jonas and Sophie Turner.

The Santal 33 Family

With the single bottle of perfume garnering such a large fan base, Le Labo answered all their fans’ wishes through an extended line. Satisfying Santal 33 enthusiasts everywhere, the fragrance has expanded into a larger family of products that carries shampoos, scented body bars, and liquid balms. With these new additions, Le Labo is allowing users to drench themselves from head-to-toe in the luxurious woody scent. 

Le Labo
Santal 33 perfuming shampoo
Le Labo
Santal 33 perfuming body lotion
Le Labo
Massage and bath perfuming oil

Club Le Labo

Besides the sought-after Santal 33 family, many celebrities have become keen on Le Labo and other standout scents by the brand. K-pop star Doyoung and Gen Z icon Billie Eilish are both admirers of AnOther 13. Meanwhile, BLACKPINK’s Rosé has revealed that one of her staple scents is Citron 28 — a city-exclusive fragrance that embodies the spirit of Seoul. 

Now, some of the world’s favorite movie characters are also joining Le Labo’s fragrance-loving clientele and putting one of the brand’s most popular perfumes under the spotlight. 

Interested in more fragrance breakdowns?  EnVi rounded up top celebrity-loved fragrances here.

All products featured on EnVi are independently selected by our editors. However, we may earn a commission from qualifiying purchases.